![Poverty marker? Bear Asda's yellow Just Essentials labels with pride in straitened times | Express & Star Poverty marker? Bear Asda's yellow Just Essentials labels with pride in straitened times | Express & Star](https://www.expressandstar.com/resizer/ugqE-J1_IhpQC8-8Cx5GvOWRTsc=/1200x0/cloudfront-us-east-1.images.arcpublishing.com/mna/B7MDSPVUXZHGBNHQEFCCKYQTLA.jpg)
Poverty marker? Bear Asda's yellow Just Essentials labels with pride in straitened times | Express & Star
![I tested Asda's new Essentials range to see what was worth the money - it was very hit and miss | The Sun I tested Asda's new Essentials range to see what was worth the money - it was very hit and miss | The Sun](https://www.thesun.co.uk/wp-content/uploads/2022/08/46408fc4-bd87-470b-8ab2-94a126cc3580.jpg)
I tested Asda's new Essentials range to see what was worth the money - it was very hit and miss | The Sun
![We brought products from ASDAs 'Just Essentials' range and think it's a game changer - Nottinghamshire Live We brought products from ASDAs 'Just Essentials' range and think it's a game changer - Nottinghamshire Live](https://i2-prod.nottinghampost.com/incoming/article7482116.ece/ALTERNATES/s1200c/0_IMG_6758.jpg)
We brought products from ASDAs 'Just Essentials' range and think it's a game changer - Nottinghamshire Live
![I tried the new Asda 'Just Essentials' range for a week to see how it compared to Smart Price - Emily Sleight - Liverpool Echo I tried the new Asda 'Just Essentials' range for a week to see how it compared to Smart Price - Emily Sleight - Liverpool Echo](https://i2-prod.liverpoolecho.co.uk/incoming/article24734398.ece/ALTERNATES/s1200c/0_LEC_ESLE110822justessentials.jpg)
I tried the new Asda 'Just Essentials' range for a week to see how it compared to Smart Price - Emily Sleight - Liverpool Echo
![I spent less than £30 on Asda's Just Essentials range and was surprised by how much I got' - Rachel Williams - Daily Record I spent less than £30 on Asda's Just Essentials range and was surprised by how much I got' - Rachel Williams - Daily Record](https://i2-prod.dailyrecord.co.uk/lifestyle/food-drink/article27801488.ece/ALTERNATES/s1200c/0_Asda-Just-Essentials.jpg)
I spent less than £30 on Asda's Just Essentials range and was surprised by how much I got' - Rachel Williams - Daily Record
![We tried 90p frozen meals from Asda's controversial new Just Essentials range and got a surprise - Leicestershire Live We tried 90p frozen meals from Asda's controversial new Just Essentials range and got a surprise - Leicestershire Live](https://i2-prod.leicestermercury.co.uk/incoming/article7557925.ece/ALTERNATES/s615/0_asda3.jpg)